What You Pipeline Needs Before You Hire Your First Rep
Hiring Sales Reps Without a System? That’s How You Burn Cash.
The #1 mistake B2B companies make is thinking great reps build great sales orgs. They don’t. Process does.
Our guide shows you how to build a system that turns leads into revenue—before you make your first sales hire.
Inside you’ll learn:
🧊Why buyer-driven deal stages beat rep “gut checks” 🧊 The 4 CRM fields that make or break your forecast 🧊 How to process every lead—without burning out your AEs 🧊 Why SDRs aren’t optional, even for lean teams
If your sales plan starts with “hire a closer,” pause here. This guide shows you what to build first—so your pipeline doesn’t implode later.